About Sachin Rekhi

Sachin is a respected product leader who had held leadership roles in organizations like Linkedin. He is a serial entrepreneur having build many products in his lifetime.


Questions for Sachin Rekhi:

  1. Since all the questions will be based on your experience of building Notejoy, let me begin by asking you to describe what Notejoy is.
  2.  It is known widely through ample research and evidence, that the number 1 reason for startups to fail is trying to solve a problem that does not exist. I personally have found This tendency being  so rampant amongst startup founders that astounds me. And this tendency comes from a bias towards your own idea.  My question to you is when you decided to build Notejoy, did you see a problem worthy of solving? Or was it a product of your own idea?
    • How diligent were you in validating the problem space?
    • How much of it were you sure of your decision and how much of it was a leap of faith (gut)?
  3. One of my favourite quotes comes from Ash Maurya which says, “your product is not your product, your business model is your product”. Did you begin by writing a business plan, or a business canvas or lean canvas to gauge the idea is valuble, feasible and usable?
  4. When you are disrupting a crowded market, you either find a niche and offer something better than the rest of the existing players or offer cheaper. What was your unique value proposition or unfair advantage?
  5. Did you define your target segment when you were building your product ? Your niche, your persona ?
  6. Lets go to the next milestone after finding a problem worthy to be solved, which is product solution fit. How did you conceptualise your solution? How did you validate your initial product? Did you do it through mock designs only? Or did you actually build a working prototype?
  7. How did you plan to fund this product? Was it bootstrapped or did you look for some funding? If yes, how should you plan your funding?
  8. How did you hire your first set of developers? How did you manage your UX resource?
  9. How did you make decisions on your technological stack?
  10. What was your approach of MVP? How did you decide the scope of your MVP? How did you ensure you are not over-building your MVP? How did you plan your feedback validation loop?
  11. Were you co-creating the product with your early adopters?
  12. Adoption blockers…Your product segment is a high-sticky segment. What I mean is with usage, users build habits that gets strengthened with time. And to break that habit and persuade them to try a new product in the market is a herculean effort. Did you pay attention to it? 9x push pull
  13. Did you pay a lot of attention to the existing competitors?
  14. How and when did you look for your first customer? How did you get your first customer?
  15. For a product like this, when do you decide that the product has enough functionality to be launch ready? How do know the features scope of version 1?
  16. How did you manage feature creep? When you battle with multiple competing ideas for features from different customers? How did you keep your focus on the key most important features to build.
  17. How did you pick your early team?
  18. Were you in stealth mode for 2 years?
  19. Lets talk about the discipline of building. How did you ensure your team was making progress every day or every week? Were you following OKRs etc?
  20.  PRICING: What considerations did you take? How should the first entrepreneur teach himself on pricing?